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In the first part of this article, we
covered why it's much easier to find multiple deals from
the same person, and how the satisfied sellers you have
bought from only know so many people to refer to you. In
this part, I'm going to go through some strategies to use
to build relationships with the people who are in a position
to refer more motivated sellers to you over time than anyone
else-Wholesalers.
As you probably know, you can find some amazing deals from
other investors in your area who sell them AS-IS, or assign
a contract they have with a seller to you for a fee. Some
of these guys are amazing at finding a large number of deals
every month. Because having someone call you with a deal
that they have already found, prescreened, and negotiated
with, this is one of the easiest ways to find deals there
is.
Become the first one they call
But are you going to be the one they call as soon as they
have a deal available (or at least one of the first few)?
One challenge is that most wholesalers know other investors,
and there are a few ways they could decide who to contact
with a deal. They may have a small core few that they tell
about deals, who they know can perform without jerking them
around. If this is the case, you want to be one of those
few (or the only one).
Many wholesalers have Investor Lists, too, which can range
from 10-20 to hundreds of other investors in the area. They
might contact their core investors first and then send it
out to their whole Investors List a few days later. Your
goal is to find out about the deal before it's announced
to their entire list. You can do this by:
· Getting into their group of core investors by proving
that you have the funds and speed to close when they want,
and that you're not going to be anal about everything or
nickel and dime them. The easier you are to work with, the
sooner you will tend to be contacted.
· Being proactive and contacting them first before they
tell the world about their deal. For example, if you send
regular emails or follow-up frequently with the wholesalers
you know, you might ask if they have any good deals in the
works. They may be in the process of getting an offer accepted
by a motivated seller, in which case you can pre-arrange
for them to give you the chance to buy it as soon as they
have it under contract. If nothing else, their incentive
to do this is so they won't have to take calls from 10-20
other interested investors about it later on-this way is
much easier for them.
Wholesalers who only accept the highest offer
Some wholesalers are a little more mercenary and will assign
a deal to whoever will pay them the most-period. This stinks
for you because, well, competition sucks, and you have to
rush, rush, rush in order to see the house, make an offer,
and get it assigned to you.
I don't know about you, but Rush = Hassle, and I prefer
having less hassle in my life every day of the week. I don't
like being part of a bidding war at all, and the chances
of your offer getting accepted are slim, because there are
usually other people on the wholesaler's Investor List who
are willing to pay too much, or at least more than you.
The disadvantage to the wholesaler of doing it this way
is that the people who are willing to pay the most are often
peculiar, or nitpicky, or have to get bank financing, which
takes 30 days to do if you're lucky. That's a long time
to close (especially when a motivated seller is calling
the wholesaler daily, asking when they'll get their money).
You could point this out to the wholesalers you know, and
mention that they'll have a faster and easier sale if they
come to you first, rather than creating a mini-auction.
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This may change their mind, or it may
not. But keep asking them to notify you of deals, even if
they only care about who will pay the most-you can always
say, "This is the most I can offer" and see what happens.
I'd rather have more leads brought to me than fewer. Who
knows? The wholesaler may get burned a few times by novice
investors who could not close, or who made the process miserable,
and they start contacting only a select few about houses.
The Magic Formula for Getting Deals From Wholesalers
Here's a formula to keep in mind, to find more deals through
wholesalers:
# of Wholesalers x Frequency of Contact x Depth of Relationship
= # of Deals
The more you meet, the more will notify you of deals. The
more you contact them, the more likely you are to find out
about a deal of theirs before anyone else. The better you
know them and the more they trust you, the more likely they
will call you before anyone else. The great any of these
three things are, the more deals you will do.
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